03/22 Low Cost Ways to Promote Your Creative Project with Janene Roberts
How can you get exposure for your writing project when there are so many books, online resources and blogs out there? Do you have the challenge of a non-existent promotion budget or a very small amount of funds to work with?
You can create exposure and awareness for your masterpiece if you’re willing to take the steps and time to overcome these challenges.
This class will discuss action steps you can implement now to create a winning strategy. We’ll talk about ways to establish a niche for your piece and begin the process of mapping out a plan of action. Low cost and free media opportunities will be discussed and there will be time for brainstorming ideas with each other.
Janene Roberts has planned media for top ad agencies in San Diego on projects for companies like Metabolife, The San Diego Zoo and Wild Animal Park, Omni Hotels, the Del Mar Thoroughbred Club, National City Mile of Cars and a long list of others. She self-published a guide to wineries and promoted it herself with sales and distribution of over 5,000 copies–all with little or no promotional budget. She is a part-time staff member of San Diego Writers, Ink and can often be found at food and wine events, playing volleyball at Mission Bay or hovered over her computer at coffee houses around town working on her memoir.
PLEASE NOTE: It is best to register early to help our instructors prepare and ensure the class does not get cancelled or shifted to another date and time. We evaluate registration numbers between 7 and 3 days before a class start to decide about whether to keep or reschedule it. By registering 7 days or more in advance, you help us help our participants and instructors in many ways.