2017-04/22 Creating The Essential Author Platform: Finding Your Super Power with Jeniffer Thompson
Date: Saturday, April 22, 2017
Time: 2:30pm to 5:30pm
Number of sessions: 1
Location: San Diego Writers, Ink, ARTS DISTRICT Liberty Station, 2730 Historic Decatur Road, Barracks 16, 2nd Floor Above Women's Museum, San Diego, CA 92106
Wondering what it means to have an author platform?
Wondering how to build one from scratch and make it grow?
Ready to understand what it means to have a writing brand and how defining it can help you to stand out from the crowd?
Then you won’t want to miss this one day only, hands-on workshop with Author Branding Expert and Internet Marketing Strategist Jeniffer Thompson. Now more than ever before it is essential that writers understand how to create an authentic brand and develop a platform. Your brand is a combination of authority, online identity, and personal style. Personal branding is your promise—it’s about the experience you want people to have and the feeling you want to create. A well-defined brand sets you apart from your competition and positions you in the marketplace.
And guess what, it need not be a scary or confusing process. Jeniffer will teach you how to connect to your authentic self, which is indeed your true super power.
In this fun and interactive workshop you will learn how to:
• Define the who, what, and why of your messaging
• Learn the first three steps toward building your Author Platform that can increase your visibility
• Create a sustainable road map for future marketing efforts—a plan that connects the dots and ties it all together!
Jeniffer Thompson is an Internet Marketing specialist and Web site strategist. She has more than 15 years experience working in the publishing industry and holds a Bachelor’s in Communications/Journalism from SDSU. Mrs. Thompson is the author of Web Site WOW: Turn Your Web Site Into Your Most Powerful Marketing Tool and the creator of the popular Web Site WOW seminar series. She uses her marketing prowess and passion for publishing to empower authors around the country. Her passion for Internet Marketing shines through in every class she teaches—attendees walk away feeling empowered, inspired, and armed with the knowledge they need to take their Internet presence to the next level. She is a board member of PWSD (an IBPA affiliate) and Read Local San Diego. She is the co-founder of Monkey C Media, a full-service design house offering author services—including author websites, book cover and interior design, book trailers, branding development and Internet Marketing strategies. Learn more at www.JenifferThompson.com
PLEASE NOTE: It is best to register early to help our instructors prepare and ensure the class does not get cancelled or shifted to another date and time. We evaluate registration numbers between 7 and 3 days before a class start to decide about whether to keep or reschedule it. By registering 7 days or more in advance, you help us help our participants and instructors in many ways.